Retail Discount Store Business Plan Leave a comment

Opportunity

Solution

We’re the solution. The dollar store.

Market

We anticipate sales to grow steadily as more consumers realize that they can get a wide range of high-quality items at low prices. We plan to tap the retail market by offering pricing that encourages quantity buying. Our pricing will also attract consumers with fixed budgets.

Our target market is the Bend and Redmond communities with lower incomes. This includes people of all classes, students and the elderly. They are often price conscious and seeking to find value for their money.

Competition

Consumers are looking for quality customer care, fair pricing, and a convenient place.

Customer service and location are key elements in a fiercely competitive market. It is important to choose the right merchandise for your store.

Why Us?

The Dollar Store offers an assortment of exciting merchandise options at low prices. Dollar Store is dedicated customer service and will provide prompt, respectful and professional service to its customers. Employees of the Dollar Store will also be treated in a professional manner with a rewarding work environment and fair compensation. The Dollar Store wants each customer to feel as though he/she has gotten Fifth Avenue treatment at a bargain price.

Expectations

Forecast

The Dollar Store will be able to successfully open and maintain operations through year one. The large capital investments of the owners will provide the public with a unique and innovative store that will cater to the needs of those on fixed incomes such as low income families, the elderly, and the large student population in the Bend area. The successful operation of the Dollar Store will provide a customer base that will allow it to be self-sufficient.

Financial Highlights per Year

Finance is required

This is how $120,000 will be broken down:

Ted Brinkman $60,000

Jim Spencer $40,000

Additional $20,000