العربية
Newsletter Publishing Business Plan Leave a comment
The Infotext Strategy Newsletter is the central element of a monthly subscription, which includes the newsletter as well as website privileges. This is an expansion project for us. It will serve our business in several ways:
- Establish and validate the expertise.
- Get more visibility, leads and consulting clients.
- Provide an additional source for revenue
This business plan focuses on the newsletter as if it were a separate entity. It is confidential, to be used internally as a guide to this new business expansion within our existing business.
1.1 Objectives
- 300 subscribers by the end of the first year, 1,000 by the end of the third year.
- 65% renewals.
- Cancellations less than 10%
1.2 Keys to Success
- Excellence in fulfilling the promises –, completely confidential, reliable and trustworthy expertise and information.
- Increase visibility for new business leads
- The newsletter, subscription website and retainer consulting are all ways to leverage a single pool’s expertise into multiple revenue sources.
1.3 Mission
The Infotext strategy Letter is a monthly newsletter that provides information, insights, advance notice about trends, case studies and practical real world advice to high-tech marketers. It includes both an electronic newsletter and a protected information archive.
