Womens Clothing Boutique Business Plan Leave a comment

Opportunity

Problem

A fashion boutique that caters specifically to busy professional women living in Los Angeles is needed. She loves boutique fashions but needs a place she can get the services she requires. She has money to spare and can’t live without looking the part.

Solution

De Kliek will provide services such as Style Assessments, alterations, personal shopping, and special ordering to customers during store hours and by personal appointments.

Market

Research has shown that women are more stressed than ever, have less time to shop, and want to be helped in choosing the right clothes. There are bound to mistakes when it comes choosing clothing for the over 61 million U.S. ladies between 25-54 who spend over $34 Billion annually on apparel.

Competiton

Direct Competiton:

• Fish
• Fred Segal
• Girl and Her Dog
• Margaret O’Leary
• Dress
• Rabat
• Riki
• Susan of Burlingame
• Grocery Store

Direct Competition:

• Abigail Morgan
• Ambiance
• eLuxury.com
• Her
• The Designer’s Circle
• Yoya Boutique
• Other LA Boutique Retailers

Why Us

De Kliek stands out because it offers services other companies don’t, such as style evaluations, alterations, personal shop, and custom ordering. This is available during store hours, or by personal appointments. Customers will have access to style consultants who have been trained in the image industry on a daily basis. Our boutique’s reputation for being unique will be enhanced by De Kliek’s innovative Style Assessments. We also place a strong emphasis on helping women to develop their individual styles.

Expectations

Forecast

• The start-up costs include inventory for your first month and are estimated to be $117K. A financing package that includes working capital will include the owner paying $40K, a family member investing $45K, and a $90K SBA loan.
• The annual gross sales are expected to increase from $650K+ the first year to more than $1M by year 3, with 10% coming from customer special orders. These Sales forecasts are approximately three-quarters the average of benchmarked Los Angeles boutiques. Net profits will be around 6% in 2007, with a 5% return on investment for growth initiatives.

Financial Highlights per Year

Need to Finance

To start, we need 175000. An investor will give it 45000 and an owner will give it 40,000. There will also be a 90,000 SBA loan. The investor will get the loan, and the owner will return it in year 4.