Scrapbooking Store Business Plan Leave a comment


Scrapbooking Store Business Plan


The idea behind a scrapbook for photos has been around since a long time. The downside is that acid and wood byproducts can harm photographs. You may have seen an older photograph with yellowing and faded. New technology in acid and lignin-free paper has revolutionized the way that photographs are preserved. It has also made scrapbooking a popular hobby. Today’s scrap books are bright and colorful. It is an amazing way of preserving and displaying the precious memories that otherwise might fade away in that dusty box of photos under the bed.

Scrapbooking as a hobby is gaining popularity, but it can also lead to frustration when supplies don’t exist. Many craft shops don’t have the expertise to carry the required inventory. Store clerks may lack the experience or knowledge to answer questions and explain the various techniques involved in scrap books.

It’s Scrappy It’s Scrappy! will offer a variety of scrap book supplies at affordable prices. Owner and employees will aim to keep up to date with the latest scrap book products, tools, techniques and other information. This will allow them to become the go-to source for all things scrapbook related in their local community.

1.1 Keys To Success

Supply AvailabilityOffering supplies to customers that they cannot find anywhere else in the area will make Scrappy! your number one destination to order or purchase all their scrap book supplies.

  • Pricing: We’re Scrappy! has competitive prices. We will work hard to get the lowest prices for most scrap books in our local area. We have created method to track pricing of our competitors and compare it to the prices of our suppliers. This will be constantly updated and reviewed to help us reach our lowest price goal.
  • Classes Scrappy! provides a wide range classes to teach customers at all levels of skill and age about scrap book making. To help customers create scrapbook pages they are proud of, the staff will keep abreast with the latest scrap book techniques.
  • Page design: Customers that don’t want to make their own scrapbooks will find It&#8217s Scrappy! can offer one-to-one consultations to help them create and customize scrapbook pages.
  • The store is in a rapidly-growing area with many new businesses opening every day. The building is well located, spacious, easily accessible, has ample parking and is very convenient for not only the local community but also for the surrounding areas.

1.2 Mission

It’s Scrappy! has one mission: to make scrapbooks that are fun and enjoyable for our customers to preserve their memories of photos over time.

1.3 Objectives

To focus on customer service, stock your store with items you can’t find anywhere else.

  • By keeping track of the prices of our suppliers and competitors, we can keep our prices slightly higher than those of our competitors for most supplies. We will also be able to attract more customers into our store.
  • Attend classes and subscribe to magazines to stay up-to date with the latest trends in scrapbooking.


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