Karaoke Bar – Bowling Alley Business Plan Leave a comment

Rockin’ Roll is a classic bowling alley, karaoke lounge, gaming parlor and restaurant owned by the king of Rockin’ Roll, Pelvis Restley. Rockin’#8217, Roll is known for legendary bowling and rocking hard than anyone else. They also offer quality food and a large selection of video games.

Seattle’s bowling scene is a popular entertainment business with a decreasing customer base over recent decades. Today’s senior citizen’s were once yesterday’s avid bowlers. As the Baby-Boomers questioned the actions of their elders, they also turned away from bowling. Bowling eventually lost its popularity as America’s favourite athletic event without any innovation.

As competition increased amongst bowling alleys for a dwindling customer base, Seattle lost bowling alleys. Fewer bowling alleys further diminished the number of future bowlers. Loss of bowling alleys means the end of community centers as well as athletic events.

Seattle needs no replacement for the athletic and social event bowling once offered, it simply needs innovation and reminder of the forgotten culture of bowling. Pelvis Restley is a bowler who has seen the revival of bowling culture through his youth participation and his involvement in the Professional Bowling Association.

Clients with limited income will be able to Rockin’#8217, Roll for their prices. The preparation of the menu and drinks will be heavily influenced by senior discounts. The King’s music and plastic seats will bring back memories of childhood for seniors once they are at the door.

Seniors will also benefit from the entertainment provided by the youths and adults who compete to win the bowling league championships. These customers will come back because of the excitement and comfort they feel. Rockin’#8217; Roll will ask seniors to help organize the adult- and teenage bowling leagues.

Customers working in the entertainment sector flock to the most comfortable and economical place they know. Rockin’#8217’Roll offers separate Rockin’#8217’Roll environments for seniors, youths and bowling players in the visible but not audible spaces of the restaurant and lounge.

Rockin’#8217’ Roll offers seniors discounts, low-cost meals for youths, and tournament rates to bowling leaguers.

Pelvis is a former bowler in his local area and a business and marketing analyst for the Professional Bowling Association. Pelvis’s local and national experience will allow him contact bowlers to recruit leaguers.

Friends are more likely to introduce new customers to Rockin’#8217; Roller bowling. This is because people tend to go to their normal hang-outs, places they feel comfortable in, and places that they are likely to find their friends. The Rockin&#8217, Roll bowling alley will be found by bowling leaguers when their friends ask to join them for a Rockin&#8217. Roll nine game league.

Pelvis Restley will welcome them at the door and treat them like royalty in the restaurant, bowling alley and lounge. They will return to the Rockin&#8217′ Roll bowling lanes to reconnect with their friends and to find their comfort zone.

Pelvis will be able access his contacts from the Professional Bowling Association in order to encourage televised tours. Year two will see bowling leaguers introduce their friends at Rockin’#8217’Roll. During year two, Rockin’ Roll will thank its regular bowling leaguers by offering them fame and fortune in the Bowling for Dollars televised tournament.

Young people will want to find a place they can have fun with others their age. The attraction for teenagers of similar age groups will be two-fold. First, on Saturday mornings Rockin’#8217’ Roll will host a teenage bowling league. Rockin&#8217′ Roll will also have the latest videogames for teens in a soundproofed fishbowl space. Here they can enjoy their favorite tunes and their parents can see them at the bowling lanes.

Parents will encourage their youths to go to Rockin’#8217’ Roll. They can listen to their Rockin’#8217’ Roll and have the comfort of knowing that their children are safe. The restaurant will offer a variety of fryer and low-fat vegetable snacks as well as a variety of other food options for the younger palate.

After three years, Rockin&#8217′ Roll Bowling Lanes will be generating approximately $718,000 total sales. Rockin&#8217′ Roll is becoming a more popular entertainment spot in Fremont. As a result, the business will be more efficient and make more per dollar. The profit margin will rise steadily. Rockin’&#8217, Roll Bowling Lanes are a great opportunity to bring entertainment and athleticism together at one center and put bowling back in the spotlight.

1.1 Mission

The mission of Rockin’ Roll is to provide the highest forms of entertainment and quality dining to the Seattle community. We offer the best bowling, gambling, gaming, drinking, and singing around.

1.2 Objectives

1. Year one sales of $437570, and year three sales of $718370

2. Gross margins greater than 65%

3. After the third fiscal year, net income exceeds 10%.

1.3 Keys to Success

1. Excellence in entertainment.

2. A community of regulars.

3. The ability to leverage from one league of bowlers into an entire city of bowling fans.